LIGHTSPEED - Hero Commercial
→ 2022
In collaboration with Montréal-based event agency Youville Hausmann Park, I created the sonic identity for Lightspeed’s Hero campaign with full creative freedom.
Inspired by the electronic aesthetics of Daft Punk and The Blaze, the composition blends driving electronic energy with cinematic orchestral elements, intentionally pushing beyond traditional corporate sound. What began as a campaign track evolved into Lightspeed’s recognizable audio signature.
The piece has since served as a creative reference across multiple Lightspeed projects and events, accumulating over 300,000 views on YouTube and leading to ongoing collaborations.
UNION ÉTUDIANTE DU QUÉBEC - Podcast
→ 2024
I composed the intro and outro music for the Union Étudiante du Québec’s podcast, aiming for a sound that felt dynamic and engaging while remaining polished and professional.
Following an exploratory demo phase, a direction was selected and refined through close collaboration. The final result delivers clarity and impact within a concise format, enhancing the podcast’s identity without relying on generic tropes
“UEQ en ondes is a podcast in which we explore, discuss and explain issues that directly affect the student community. Each theme presented in this podcast offers an enlightened perspective thanks to the presence of guest speakers and specialists.
UEQ en ondes is a platform for exchange, information and reflection for and by the student community.“
LES PRINTEMPS DU MAC - Bleu Minuit
→ 2023
Founded in 1964, the Musée d’art contemporain de Montréal (MAC) is Canada’s first museum dedicated entirely to contemporary art and remains a cornerstone of the city’s cultural landscape.
Each year, the MAC Foundation presents Les Printemps du MAC, a flagship fundraising event designed to engage new audiences while supporting the museum’s exhibitions, acquisitions, and educational programs. Known for its exclusivity, unconventional venues, and multidisciplinary performances, the event highlights Montréal’s most exciting creative voices.
For the promotional campaign, the event committee selected Vin tiède (Princecharli) as the soundtrack for the official video, integrating the track into the visual identity of the event. The collaboration contributed to the campaign’s success and allowed my music to take part in one of Montréal’s most anticipated cultural events.
LIGHTSPEED - Sales Summit 2023
→ 2023
Lightspeed’s annual Sales Summit is a flagship internal event designed to unite teams around performance, culture, and vision. The 2023 edition took place over four days in Québec City.
Following the success of the Hero campaign, Lightspeed chose to extend its established electro/house sonic language across the entire summit experience. I was tasked with developing a cohesive musical system that could adapt to multiple formats while reinforcing a consistent brand identity.
The soundtrack was deployed across four key moments: a teaser introducing the event’s theme, a high-impact countdown signaling the official opening, a cinematic kickoff video combining inspiration with energy, and a post-event recap. Shared motifs, textures, and rhythmic elements were used throughout to create continuity from the first announcement to the final montage.
By treating each piece as part of a unified sonic framework rather than standalone tracks, the music helped anchor the summit’s narrative and strengthen Lightspeed’s evolving audio identity across live and digital touchpoints.